ICNCLST was proud to present the latest collaborative work with ICA Boston. On September 2, tattoo artist, creative, and entrepreneur Dr. Woo took over the ICA for their First Friday event.

The artist, whose given name is Brian Woo, created a site-specific video installation for the ICA, an edition of 100 art print, museum poster, as well as a special apparel capsule for the occasion, which was launched at the event.

ICNCLST co-designed the experience and product offering with Dr. Woo and the ICA. “It’s a nice break from the usual campaigns that I’m working on,” Woo said. “This one is more about embracing and sharing art on a platform that is all about inspiration and appreciation, and archiving moments through art language, which is cool.

There isn’t any other ulterior motive than to bring the community in the area together to appreciate art in different forms.”

Event photography courtesy of Lauren Miller