Nas / FUTURA / FARFETCH / 12on12 Vinyl: “Beat 010”

ICNCLST proudly announces "Beat 010”, a multi-layered collaborative program between Nasir Jones, FUTURA, FARFETCH, and 12on12 Vinyl.

The partnership, forged to commemorate the 50th anniversary of Hip Hop, was kicked off with an intimate dinner in Brooklyn at The Amant Foundation; guests included Jeff Koons, Kaws, Nas, Timbaland, Dougie Fresh, Vashtie, Haze and Ghetto Gastro.


The Limited-Edition Two-Disc Vinyl Set

The program’s hero commercial offering is a limited-edition two-disc vinyl set, featuring Nas’ most-favorite hip-hop songs, with album artwork designed by Futura. Over the course of the program’s entirety, three different colorways/versions of the Futura-designed record packaging will be available for purchase.


Tondo Print

Additionally, a supportive, edition-of-12 tondo print was also created by Futura—and signed by both him and Nas—to kick off phase one of the collaboration.

At the program’s finale, after all three vinyl covers are eventually launched by the close of 2023, a triptych titled “FUTURE LOOK FOR FLASH” will reveal itself—when all three vinyl covers are arranged side-by-side in their proper sequence.


Launch Event

Photographer: Sue Kwon